Bringing talent to the surface

Confidence Coaching | Personal Branding | Motivation

Mission Totally Possible

Harness the power of positive energy and creative thinking to help you maximize strengths, build upon past experiences, and generate a refreshed action plan.

With 20 years of marketing and brand-building experience under my belt, my goal is to help you develop, solidify and strengthen your own brand.

Together we’ll discover what makes your individuality shine!

let's work together!

Presentation & INTERVIEW skills

Want to shine in interviews? Need help with difficult conversations?

Improve your communication fluency. Whether it’s writing a speech or making one, hone the skills to make every word count.

career BOOSTS & transitions

Changing jobs? Switching industries? Re-entering the workforce after kids?

Helping you make it a smooth process and giving your career a boost at the same time.

Strengths ROADMAP

Developing a highly effective skills roadmap to assess where you’ve been, where you are and how to get where you want to be.

360° empowerment

Equipping you with enhanced networking and presentation skills. Offering you a better understanding of yourself as a leader, partner, and/or parent.

Feel better, laugh more.

Let’s discover what makes your

individuality shine.

joanna dutra

the creative confidant

How it Began

20 years at Fortune 500 companies taught me the dynamics of big brand marketing. We can sell top products but we often undersell ourselves.

We deny our talents before they’ve had a chance to flourish.

I can shine a light on the dark places where those talents are buried. I’ve shifted my brand skills from products to people.

What do you want to do with your life?

I’ve wanted to be a motivational speaker ever since I understood the profession. Call me a “performance enthusiast.”

I’ve always loved the stage - whether it’s playing the piano or violin with my school orchestra, acting, singing, or doing stand-up comedy, I take great comfort in performing.